Alexandria, VA. (December 4, 2017) — With fewer than 8,000 living cheetahs in the wild, it is critical to raise awareness of the declining numbers of this amazing species. Beginning December 4, 2017, the Cheetah Conservation Fund (CCF) offers you a chance to interact with the majestic cheetah for a thrilling and safe visit in honor of International Cheetah Day.
Using iPhone 6s running iOS 11.1 and newer, and iPads made in 2017, you can conjure and interact with a realistic, responsive cheetah in real time without endangering yourself or the animal. This cutting-edge augmented reality experience uses the magic of Apple’s ARKit to create the illusion that you’re sharing a physical space with this endangered creature, and the formidable cat will interact with you based on real cheetah behavior.
If you observe from afar, the artificial intelligence in your virtual cheetah will behave as if no one is watching. Although it’s unwise to approach a live cheetah in the wild, your courage may insist that you creep closer for a better look. Consider yourself warned: if you get too close, this apex predator may become uncomfortable and aggressively defend itself. For an even greater thrill, turn out the lights and see cunning, shining eyes sizing you up from the darkness. If you leave the creature alone and back off as nature intended, the cheetah will relax and exhibit its natural behaviors.
“Neo-Pangea and Element X worked together to simulate a living, breathing cheetah so people can experience these amazing cats without disturbing them in their natural habitat,” said Brett Bagenstose, creative director and Baron of Pixels at NeoPangea. “Using augmented reality, we can protect the cheetah from unpredictable human interaction and cut down on the demand for stressful nature tourism and the illegal pet trade.”
To share your support for these endangered cats, snap photos or videos of the cheetah’s adventures in whatever setting you choose and share them with the world via social media using #SaveTheCheetah. You can also learn fun facts about the cheetah, explore the challenges it faces today, and donate to the CCF from within the app.
Download this free app now on iTunes and be ready to celebrate International Cheetah Day on December 4 with a lifelike guest of honor! For more information about the Cheetah Conservation Fund, visit www.cheetah.org.
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